Country Marketing Communications Manager
SNV
About SNV
Job Description
The Country Marketing Communications Manager is part of the country office and assigned to develop communication plans, branding and marketing materials to assist with the promotion and visibility of SNV’s country programme. This includes marketing and materials for individual projects to reach a wider audience and ensuring good visibility for our funding agencies in support of new business development opportunities.
The Marketing Communications Manager provides an enabling environment for SNV’s business development, projects and programme work by delivering marketing communication services and strategically positioning SNV in events, websites and media. He/she formulates and implements internal and external communications policies and related processes (e.g. knowledge management), based on SNV’s corporate marketing and communication policies and standards to contribute to effective SNV branding and increased internal communication and knowledge sharing.
Responsibilities
- Develop external communication approach and planning for the country / region, based on corporate strategy, branding and desired positioning, formulate, edit, produce and distribute communication materials (e.g. reports, documents, promotional videos, visuals)
- Support in responding to asked and unasked communications related questions, including management and advise on communication matters, application of corporate brand and promotional activities.
- Set up, maintain and manage the quality of the SNV’s presence on social media, website and intranet, conform to SNV’s social media and website / intranet standards and marketing policy, and ensure / contribute to staff awareness and usage of social media sites
- Co-ordinate SNV presence at events to strategically raise SNV’s profile. Seamless coordination with Project Managers and donor staff in organising profiling events. Includes preparation of all associated marketing communication materials, speech preparation, side events, and media presentations.
- Coordinate press / media contact, inventories reference to SNV in the press, maintain relations with the press, may act as spokesperson to the press and edit press releases if required
- Support the development and use of case studies, set up and maintain infrastructure and process for knowledge exchange and enhancement within the country / region, by providing advice and circulating relevant materials
Requirements
- A Masters Degree in communications, journalism or related field.
- Minimum of 8 years experience in communications/marketing, preferably within development sector.
- Current skillset and proficiency in communications platforms and technologies.
- Outstanding written and editorial skills, with evidence of substantial technical writing experience.
- Willingness to be hands on and not just steer and supervise but also to do.
- The capability of communicating a message in different ways to others, in accordance with their perceptions of the environment and reactions.
- Be able to unravel complex and abstract questions, separate central and side issues, and quickly incorporate new knowledge.
- Be bent on providing a service that as optimally as possible meets the needs of the client. Grant the client time and attention with an eye on the maintenance of a good relationship, which is based on mutual trust.
- Generating confidence and displaying integrity in contact with others. Treating others fairly and in a consistent way by keeping high ethical standards and by doing so contributing to the trustable corporate image of the company
- In a management role, ensure that fellow workers attain agreed objectives. Be direct and vigorous in interaction. Have authority over others.
- Be action- and results-driven. When possible, grab the chance to take the initiative oneself and to act directly.